Champs Sports and adidas Originals team up to deliver an exclusive Deerupt pop-up shop in NYC
Together, adidas Originals and Champs Sports will bring together local artists, dancers, and DJs, like DJ Clark Kent, to create a series of digital and physical experiences that connect to the grid.
Yes, we’re talking everything from being able to take a photo and it magically appearing on a digital billboard to being able to move the ground as you walk.
This Deerupt pop-up is everything creative and so Instagram worthy.
Folks that purchase the adidas Originals Deerupt ($100) at the pop-up can claim a gift with purchase at the brand new Champs Sports Times Square flagship at 10 Times Square, where they’ll receive an exclusive lens kit – compatible with most common smartphones.
Additionally, customers can participate in an immersive Deerupt photo experience and see their images displayed on Times Square billboards outside of the new flagship.
adidas Originals x Champs Sports – Deerupt Pop-Up
5 Times Square, New York, NY 10036
Thursday, March 22 – Sunday, March 25, 2018
12 – 8 p.m. Thursday – Saturday
12 – 6 p.m. Sunday
Here’s an exclusive look at the Deerupt pop-up shop ahead of its opening to the public.
Beware: you have 4 day’s to check it out before it’s gone forever.